bad words of email marketing

Buy – A Very Naughty Email Marketing Word

September 10, 2009 Email Marketing

The following is part two of a multi-part series on “The Naughty Words of Email Marketing.” Feel free to chime in through comments or through Twitter. Much like buying sex is considered taboo in this country, buying lists for email marketing purposes is a very naughty practice. Here are my reasons why “Buy” is naughty: [...]

4 comments Read the full article →

Blast – The Naughtiest Word in Email Marketing

September 1, 2009 Email Marketing

The following is part one of a multi-part series on “The Naughty Words of Email Marketing.” Feel free to chime in through comments or through Twitter. Blast is the naughtiest word in email marketing. I don’t think I’ll have many in the email marketing space who would disagree with me on this point. In fact, [...]

32 comments Read the full article →