Three Lessons Learned from the Social Network

May 17, 2011 Social Media

A few months ago, I decided to get “caught up” and watch “The Social Network.” I am now getting caught up on deciding how to address the key messages I got from the film. What I will not be doing is reviewing it in depth (beyond I enjoyed it, and I know a lot of [...]

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Another Day, Another Email Marketing Podcast

May 6, 2011 Email Marketing

A few months ago, right as I joined Inbox Group full time, I jumped on a podcast with Luke Glasner of Red Pill Email to discuss list hygiene and engagement. I’m thinking I have a voice for radio, no? If you have 8 minutes, take a listen: Inbox Group on the EEC List Growth and [...]

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My Words in Other Places

April 15, 2011 Email Marketing

I’ve been especially busy the past month, and I realized today that this blog has been neglected. Between the new job, the freelance work (helping my father-in-law launch his new medical practice, among other things), and keeping up with a fast-growing now-almost-18-month-old, well… this absence happens. But it doesn’t mean I’ve been quiet. Just not [...]

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Passing the Wife Test

March 22, 2011 Email Marketing

The ad guru David Ogilvy once said, “Your customer is not a moron–she’s your wife.” After writing what was become a rather controversial topic over on the Inbox Group blog (Email Marketing: A Conversation Starter), I decided to pose the question to my wife. For those of you who know my wife, you know that [...]

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New Rules for March Madness

March 17, 2011 Sports

With March Madness beginning today (okay, cough cough, it began Tuesday, cough cough), I’ve decided I have a few problems with the current/new selection system for the NCAA Men’s Basketball Tournament. So, in honor of Bill Maher, here are my “New Rules” for March Madness: 1. To get into the tournament, you must win at [...]

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