About Scott

Thinker. Writer. Marketer.

Alas, this blog could be called “Scott Has Ideas” or “Scott Thinks,” but let’s face it – I’m a writer at heart. It’s been an interesting transformation. I originally wanted to be a high school band teacher—heck, I even conducted “Rhapsody in Blue” with an ensemble that some friends and I put together, and this was high school no less! But then I decided I wanted to enjoy college, so I switched to majors to Corporate Communications and never looked back.

I’ve written copy for just about every medium: TV, radio, long-form video (VOD), print, direct mail, email, and web. Currently, I am the Vice President of Managed Services at Inbox Group, where I work with clients to reach their employees and customers with email marketing. Prior to this, I worked for Western Governors University where I wrote and managed the creative for the university’s email, website, print, and direct mail communications.

What do I think about? A great many things. I’ve developed a passion for email marketing, so I write about it here. I’m a new dad (to a beautiful baby girl), so I write about those emotions and experiences here as well. I’ve always been passionate about sports (particularly my beloved Redskins), so I’ll occasionally rant about my disdain for Daniel Snyder. My thoughts also cover politics, social media, and other trends and various outrages.

Hence, “Scott Writes Everything.”

My current paid (and non-paid) activities:

• Vice President of Managed Services for Inbox Group
• Founder/Blogger for this site (ScottWritesEverything.com)
• Contributing Blogger for Inbox Group Blog
• Contributing Blogger for The Email Zoo
• Contributing Blogger for The Email Critic
• Contributing Blogger for The eMail Guide Blog
• Focus Network Expert

Education:

• Master of Business Administration from Western Governors University
• Bachelor of Arts in Corporate Communications from James Madison University

Connect with Scott on LinkedIn
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Twitter -> @scottcohen13 @scottwritesall

Disclaimer:

This blog represents my opinions and occasionally references the opinions of others. However, no opinions expressed on this site are representative of my past employers, current employer, or future employers. No animals were harmed in the production of this blog.