Comments on: Permission is the Power Behind Email Marketing http://scottwriteseverything.com/2010/02/26/permission-is-the-power-behind-email-marketing/ Email Marketing | Daddy Blog | Sports Blog Thu, 08 Dec 2011 19:49:48 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: The Ugly Truth About Buying Email Lists http://scottwriteseverything.com/2010/02/26/permission-is-the-power-behind-email-marketing/comment-page-1/#comment-5437 The Ugly Truth About Buying Email Lists Thu, 20 Jan 2011 15:46:56 +0000 http://scottwriteseverything.com/?p=678#comment-5437 [...] those companies don’t advertise are the consequences of sending to purchased email [...] [...] those companies don’t advertise are the consequences of sending to purchased email [...]

]]> By: Email Marketing and the Spam Perception | Email Marketing Blog http://scottwriteseverything.com/2010/02/26/permission-is-the-power-behind-email-marketing/comment-page-1/#comment-3980 Email Marketing and the Spam Perception | Email Marketing Blog Tue, 16 Nov 2010 15:35:31 +0000 http://scottwriteseverything.com/?p=678#comment-3980 [...] though I wrote before that the power of email lies in permission (and this remains true), there is nothing to stop your recipients from saying they don’t want [...] [...] though I wrote before that the power of email lies in permission (and this remains true), there is nothing to stop your recipients from saying they don’t want [...]

]]> By: Email Marketing | Scott Writes Everything Proudly Joins EMAPP http://scottwriteseverything.com/2010/02/26/permission-is-the-power-behind-email-marketing/comment-page-1/#comment-2564 Email Marketing | Scott Writes Everything Proudly Joins EMAPP Thu, 29 Jul 2010 14:11:21 +0000 http://scottwriteseverything.com/?p=678#comment-2564 [...] said it before, and numerous Email Snobs have as well: You can’t buy permission. Email (and the power behind it) is permission-based marketing. People need to opt [...] [...] said it before, and numerous Email Snobs have as well: You can’t buy permission. Email (and the power behind it) is permission-based marketing. People need to opt [...]

]]> By: Email Marketing | One Year of Blogging http://scottwriteseverything.com/2010/02/26/permission-is-the-power-behind-email-marketing/comment-page-1/#comment-2532 Email Marketing | One Year of Blogging Mon, 26 Jul 2010 15:07:31 +0000 http://scottwriteseverything.com/?p=678#comment-2532 [...] Permission is the Power Behind Email Marketing [...] [...] Permission is the Power Behind Email Marketing [...]

]]> By: Are you still thinking of purchasing a mailing list? – Word to the Wise http://scottwriteseverything.com/2010/02/26/permission-is-the-power-behind-email-marketing/comment-page-1/#comment-1121 Are you still thinking of purchasing a mailing list? – Word to the Wise Sun, 07 Mar 2010 21:03:43 +0000 http://scottwriteseverything.com/?p=678#comment-1121 [...] everyone is getting their 2 cents in on this: Another Reason Not to Buy Mailing Lists: John Levine Permission Is the Power Behind Email Marketing: Scott Cohen Targeted Opt-Out Email: Busting Some Myths: Mark Brownlow More on Netprospex: Al [...] [...] everyone is getting their 2 cents in on this: Another Reason Not to Buy Mailing Lists: John Levine Permission Is the Power Behind Email Marketing: Scott Cohen Targeted Opt-Out Email: Busting Some Myths: Mark Brownlow More on Netprospex: Al [...]

]]> By: Kimberly Snyder http://scottwriteseverything.com/2010/02/26/permission-is-the-power-behind-email-marketing/comment-page-1/#comment-1044 Kimberly Snyder Sun, 28 Feb 2010 01:32:23 +0000 http://scottwriteseverything.com/?p=678#comment-1044 I refer to this method "as a quick fix". Your email program may glean an immediate high (i.e. lift in sales) but it will truly be the death of your program. These nasty practices will catch up to you and your sender reputation. In turn your ESP will have no choice but to take action. I refer to this method “as a quick fix”. Your email program may glean an immediate high (i.e. lift in sales) but it will truly be the death of your program. These nasty practices will catch up to you and your sender reputation. In turn your ESP will have no choice but to take action.

]]> By: Rory Carlyle http://scottwriteseverything.com/2010/02/26/permission-is-the-power-behind-email-marketing/comment-page-1/#comment-1043 Rory Carlyle Sun, 28 Feb 2010 01:26:06 +0000 http://scottwriteseverything.com/?p=678#comment-1043 Great post Scott. I totally agree this is just spammers having a meeting to justify why they spam - i.e. recession. *LAME* Email will always be a permission based marketing channel. To garner any type of success emails need to be sent to opt-in lists. You'd think in 2010 most marketers would have learned from their own experiences in the inbox and in turn applied that experience to their email marketing efforts. We'll on the bright side, at least we're all AWESOME. :) Great post Scott. I totally agree this is just spammers having a meeting to justify why they spam – i.e. recession. *LAME*

Email will always be a permission based marketing channel. To garner any type of success emails need to be sent to opt-in lists. You’d think in 2010 most marketers would have learned from their own experiences in the inbox and in turn applied that experience to their email marketing efforts.

We’ll on the bright side, at least we’re all AWESOME. :)

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