October 2009

Fears and Musings Amidst the Blur

October 27, 2009 Fatherhood

My life’s a bit of a blur right now. For those of you who follow me on Twitter and Facebook, you know that my wife–being about 39 weeks pregnant–has been having some blood pressure issues and been placed on modified bed rest. For those of you who know my wife, this doesn’t exactly mesh well [...]

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Email and the Dangers of Silo Thinking

October 21, 2009 Email Marketing

For those of you who don’t know, my big project at work (I work for Western Governors University) is a complete overhaul of the email marketing campaigns. This is part of a transition from an in-house email sending application to a major ESP taking over the sending, deliverability management, and segmentation logic. But perhaps the [...]

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How I Use Social Media: It Takes Commitment

October 15, 2009 Social Media

I’m currently about halfway through reading “Trust Agents” (by Chris Brogan and Julien Smith) and digging it greatly. Go read it now. It’s awesome. But I digress. Brogan and Smith point out: [U]sing the Web to network and make connections may be the easiest thing you’ve ever done. This means connecting on a personal level [...]

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Wall Street Journal Says Email is Dead; In Other News, Dewey Defeats Truman

October 13, 2009 Email Marketing

According to the Wall Street Journal, “Email has had a good run as king of communications. But its reign is over.” Wow. Should I alert my email marketing friends? Obviously I need to jump ship before I get too far down this road into this dying medium. Now I know I shouldn’t get too worked [...]

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Bumper Sticker Theory

October 11, 2009 Other

I have a long commute–roughly 75 miles round trip each day. Therefore, I spend a lot of my time during the week in my car… a lot. Therefore (again), I see a lot of cars every day. This kind of commute means I also see a lot of bumper stickers. Some are entertaining, some are [...]

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